Contaxt agregates all your communications (emails, mentions, likes, and other valuable information through Calendar, Salesforce,Sharepoint etc), and enables you to add context and bookmark what's worth saving (only 1 swipe) to get smarter contact profiles.
One day during a meeting with a investor when I was living in the Silicon Valley, I got a funny conversation about how useless the contact iPhone application was.
I don't really remember why we debated about this but I remember that all the discussion was about what if we could re-invent the contact list application to make something really useful.
I know how geek it sounds but all my conversations in Silicon Valley were more or less about technology and at that time this particular discussion became for me an opportunity to challenge myself in the new direction.
That's right, the only thing you can do with your contact list application (still today) is to add, edit and remove contacts...
The problem is for most of us when it comes the time to add someone to our contact list we think first more about Facebook, LinkedIn, what's app... because it a much better way to keep in touch.
Starting with this assumption, I decided to re-create an contact list application where we can edit more than static information.
The challenge was to be able to add context to any of the contacts we have in our list:
Where we met? When was the last time we talked (phone or meeting)?, What was the subject of the discussion? Make possible to update my contact information automatically when something change (phone number, professional email address...).
The good new was that all these information were already existing somewhere on the web thanks to the social networks.
However finding a way to retrieve all this information and update them into a list was a enormous challenge because it required the integration of many many APIs.
Not only this, design wise it was nearly impossible to display so many relevant information on just a mobile screen (mostly iPhone 4s and iPhone 5 at that time).
It took me 4 months to write the product specification and design this, I can recall how many iterations I made to find the right colors to use to highlight the important information, how many font I tried to simplify the content... It was exhausting but it worth it.
After 4 months of research, design and long night of coding with developers, we finished the front-end interface.
The result was amazing, we used every technics possible to open, show and hide content (swipe, sliding menu, overlay...).
However, for some personal reasons, we never took the time to finish the back-end. Things happen sometimes but I won't never regret this challenge. I learned so much about design interaction + it was a incredible team adventure.